Dustin Bauer Memorial Fund

Logo Redesign

The nonprofit Dustin Bauer Memorial Fund honors the memory of the late Dustin M. Bauer, a competitive runner, by providing monetary support for educational and athletic scholarships. The organization asked BRD to redesign the fund’s logo. BRD retained the symbolic power of the winged foot but simplified the wings, adjusted the cap, and placed the foot into a running shoe in motion. These enhancements gave the logo an updated, engaging, and stimulating presence.